SNAPSHOT: WNCB-FM Listen Live
| Name: 97.3 The Buck Format: Country Market: Birmingham, AL Frequency: 97.3 MHz |
view all Cox Marketing Birmingham team membersMeet our team
David Walls
General Sales Manager
205-916-1109
david.walls@coxradio.com
Debbie Crumpton
Local Sales Manager
205-917-2804
debbie.crumpton@coxradio.com
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97.3 The Buck advertiser resources
- New Country 97-3 Audio Sample
- Reach the entire Birmingham Region with New County 97.3
- New Country is Gaining on WDXB in the Country War
Put WNCB-FM to Work for You
At WNCB-FM our job is very simply to connect our advertisers with our listeners in the most powerful and cost-effective way. To help achieve that promise, we can offer you a number of components to create a true integrated marketing solution for your business. Please complete the form below.
Station Overview

97.3 The Buck satisfies Birminghams country listener that's looking for the hottest new stars with an upbeat edgy side and a lot less clutter.
- We play only the newest country songs that are topping the charts. It features artists like Kenny Chesney, Rascal Flatts, Carrie Underwood, and Keith Urban.
- In January 2007, in response to audience demand, The Rick and Bubba Second-Helping was added to New Country's Afternoon Drive, and has resulted in huge gains (200-300%) across all demos.
- 97.3 The Buck has a 50,000 watt F.M signal that reaches all of Central Alabama, and over 45,000 listeners!
- 97.3 The Buck delivers 64% percent women with tremendous purchasing power.
Contact Information
| Name / Title | Phone / Email |
|---|---|
| Justin Case Program Director | justin.case@coxradio.com |
| Ted Kinsler Web Director | (205) 916-1100 ext. 108 ted.kinsler@coxradio.com |
Want to be spotlighted?
Becoming a Spotlighted Advertiser is open to all on-air advertisers as a way to extend your advertising campaign and provide additional reach with our listeners on our web site searching for client information. Spotlight Advertisers receive Featured Advertiser Listings which include prominent display in our Recent On Air Advertiser list, On demand replay of the on-air commercial, a link to the advertiser web site, a link to a special offer, coupon or more information page on our site, the ability for users to watch a slide show or video about the service or product being advertised plus a premium listing in our site's city business directory (where available) and of course, spotlight search results appearing with any searches using keywords from the advertiser's on-air advertisement.


